Strategy Learnings

  7 Types of Distributors (Plus Considerations for Choosing One)  https://www.indeed.com/career-advice/career-development/types-of-distributors By Indeed Editorial Team Published May 26, 2021 The Indeed Editorial Team comprises a diverse and talented team of writers, researchers and subject matter experts equipped with Indeed's data and insights to deliver useful tips to help guide your career journey. There are a variety of ways to get consumer goods and services to market, often known as distribution, and each has unique benefits. From direct customer sales to working with wholesalers or agents, distribution methods also vary in complexity. Whether you are considering a career in distribution or need to decide what kind of distributor to use for your company's products and services, it's important to understand the different types of distributors. In this article, we discuss what distributors are and explore seven primary types of distribution options that you

 https://www.linkedin.com/pulse/8-critical-areas-you-must-focus-when-selecting-fmcg-ross-mari%C3%A9/ What is a Model Distributor? The Second module in the programme is  Model Distributor . A Model Distributor is the definitive picture of what an ideal distribution partner could look like for your organisation, in your industry, and your target market. The desired outcome of this module is a clear understanding and definition of what Industry and geo-specific Best in Class distribution looks like. To define your Model Distributor, you must: understand the general principles of what excellence in distribution looks like , understand what  excellence in distribution looks like in your geography , and you must take account of  your specific industry requirements and sensitivities . Your Model Distributor must take account of these three key areas. Why is a Model Distributor needed?

https://www.enchange.com/services/20-steps-to-route-to-market-excellence/ Assessment To start with, you should review and understand (not guess) every element of your current RtM set up.  This should include reviewing your ‘current’ 20 steps across your RtM. This should include the performance of current and available distributors, field force, back office, sales management, operations, CRM, to name a few. We also recommend reviewing RtM operations of competitors and best in class non-competing companies. STEP 1   Review Current RtM Performance – Strategy, the Existing 20 Steps that are present, SWOT Analysis from Our Standpoint, Work Practices, Metrics, Portfolio Analysis (Pricing & SKU Segmentation) & effect on RtM, advanced RtM Data Analytics, etc. Read more on our supply chain and RtM analytics solution here . STEP 2   Consumer & Market Mapping  – Consumer Behaviour & Trends, Specify Geographic Realities, Trade Landscape, Point of Sale (Direct/Indirec