Strategy Learnings

 https://blog.finology.in/business/downfall-of-future-retail  Harshit Roy is a BMS student at St. Xavier's College, Kolkata majoring in finance. He is bibliophile in nature, and quite eager to learn and read about new things in life. The story of Future Retail is a classic story of riches to rags. Once a market leader of the retail segment, Future Retail's poor management eventually led the entire company to an unfortunate sell-off.  If you have been following the news, then you must be aware of the feud between Reliance and Amazon over Future Retail. Reliance Retail has bought Future Retail from Kishore Biyani. The present scenario of Future Retail's business raises quite a lot of questions like the following: "Why has Future Retail been sold?" "Why are Reliance and Amazon fighting over Future Retail?" "What led to the ultimate downfall of Future Retail?" Future Retail has been a prominent player in the Indian retail market

 http://www.openlearningworld.com/books/introduction%20to%20strategic%20management/Why%20do%20we%20require%20Strategies%20and%20Strategic%20Management/The%20Gurus%20Will%20Show%20You%20How.html "DO NOT try to manage third generation strategies with second generation organisations and first generation managers," warned Sumantra Ghoshal while taking the first executive education programme on ‘human resource strategy in transforming organisations' at the Indian School of Business, Hyderabad.   While Ghoshal talked, senior HR managers from India Inc listened in rapt attention, to instances of billion dollar corporate successes - as distinct from each other as chalk and cheese, but with the same underlying philosophy: moving beyond strategy, structure and systems, to purpose, process and people. "Be it General Electric and Intel in the US, or Canon in Japan, or Asea Brown Boveri (ABB) in Europe, they're examples of out-of-the-box thinking that led to exp

Harish Mariwala is an Indian entrepreneur, founder and chairman of Marico, a fortune India 500 company. Parachute is a flagship brand of Marico. It is a brand name of coconut based hair products.  How It All Started Before 1992 economic liberalization in India, the government classified vegetables oil as an essential commodity. In 1862, Kanji Morarji started a small trading business Mumbai and in 1948, Bombay oil industries setup by Mariwala family. In 1990 Marico industries Limited company formed. It is the first brand of coconut oil in the country. The journey of the oil began 4 decades ago. Launching In 1990s, Marico made its first serious entry into foreign markets by setting up a manufacturing plant in Bangladesh. Parachute edible oil contains 100% coconut oil where as advanced hair oil contains 50% mineral oil along with coconut oil. Marico makes two kinds of coconut oil, one is Parachute edible grade cum hair oil and other one is Parachute Advanced hair oil. After 6 years of int

  In-Depth Paytm Marketing Strategy - 2022 Updated | IIDE by Aditya Shastri Paytm has been India’s leading service company that offers full-stack payments and financial solutions to customers, banking Investments, online platforms, and offline merchants. The parent company of Paytm is One97. The company’s founder is Vijay Shekhar Sharma, established in 2010 and headquartered at Noida, Uttar Pradesh. In this case study, we will go through the Paytm marketing strategy, its marketing mix, marketing campaigns, competitors analysis, digital marketing analysis, and SWOT analysis. Let’s begin by learning a little more about Paytm. About Paytm   Paytm  (short for “pay through mobile”) is an Indian multinational technology business headquartered in Noida that focuses on digital payment systems, e-commerce, and finance. Paytm is currently available in 11 Indian languages and offers online services such as mobile recharges, utility bill payments, travel, movie, and event bookings as well as in-st